Innovation Academy Teaches Graduate Students How to Turn an Idea into a Business

Achievement date: 
2021
Outcome/accomplishment: 

A semester-long Innovation Academy for graduate students examines how to turn an idea into a value proposition worthy of funding and was developed at the Center for Innovative and Strategic Transformation of Alkane Resources (CISTAR), an NSF-funded Engineering Research Center (ERC) based at Purdue University.

Impact/benefits: 

The course teaches students a combination of business-led and technology-led entrepreneurship theory. Students learn how to assess the risk of technology failure versus potential return on investment.

Explanation/Background: 

Ideas presented are the cornerstones of the NSF iCorps and DOE Energy iCorps programs. The concepts taught are required for early-stage funding of small businesses such as the SBIR and STTR programs. Participants who complete the Academy will receive a Certificate of Completion from CISTAR.

The course covers numerous concepts, including how to think of an idea with potential and turn it into a venture with a proposition and a logo; how companies form and how to create a model to test ideas; the concept of value proposition and what determines the minimum viable product; principles such as customers, channels, key assets, resources, and partners; commercial potential and risks involved with your adventure; and ways to get early-stage funding to turn your idea into a proposition.